Privacy policy

# Privacy Policy

**out of the matrix**
Last Updated: September 1, 2026

## 1. Overview

out of the matrix ("we," "us," "our"), operated by Blas Alejo Vega, based in Rosario, Santa Fe, Argentina, respects your privacy and is committed to protecting your personal data. This Privacy Policy explains what information we collect, how we use it, and the rights available to you — including specific protections for residents of the United Kingdom and the European Union (Ireland), where the UK GDPR and EU GDPR apply.

## 2. Information We Collect

### 2.1 Information You Provide Directly
- Name, shipping and billing address
- Email address
- Order and payment details (processed via PayPal; we do not store full card numbers)
- Customer support correspondence

### 2.2 Information Collected Automatically
- IP address, browser type, device information
- Pages viewed, time on Site, referral source
- Cookie identifiers used for analytics and advertising retargeting

## 3. Third-Party Tools and Data Processors

We use the following third-party services, which may process your data as independent controllers or processors under their own privacy policies:

| Service | Purpose |
|---|---|
| Shopify | E-commerce platform, order processing, hosting |
| Meta Ads Pixel | Advertising analytics and retargeting |
| TikTok Pixel | Advertising analytics and retargeting |
| PayPal (including PayPal Cards) | Exclusive payment processor for all credit card, debit card, and balance transactions |

We recommend reviewing the privacy policies of these third parties for full detail on their data handling practices.

## 4. Cookies

We use first-party and third-party cookies (including Meta Pixel and TikTok Pixel cookies) to:
- Operate essential Site functions
- Analyze traffic and Site performance
- Deliver personalized advertising and retargeting campaigns

You may control or disable cookies through your browser settings. Disabling cookies may affect certain Site functionality.

## 5. How We Use Your Information

We use collected data to:
- Process and fulfill orders
- Communicate order status, shipping updates, and support responses
- Improve Site performance and user experience
- Deliver targeted advertising via Meta Ads
- Comply with legal obligations

## 6. Legal Basis for Processing (UK/EU GDPR)

For users in the United Kingdom and European Union, we process personal data under the following legal bases:
- **Contractual necessity** — to fulfill and ship your order
- **Legitimate interest** — for fraud prevention and Site analytics
- **Consent** — for marketing cookies and retargeting, which you may withdraw at any time

## 7. International Data Transfers

As a company based in Argentina working with global fulfillment partners in Asia, your data may be transferred to and processed in countries outside your country of residence, including Argentina and China. We take reasonable steps to ensure such transfers are conducted securely and in a manner consistent with applicable data protection law. Note: Argentina is recognized by the European Commission as providing an adequate level of data protection for the purposes of EU GDPR data transfers.

## 8. Data Retention

We retain personal data only as long as necessary to fulfill the purposes described in this Policy, including order fulfillment, tax/legal recordkeeping, and dispute resolution, after which it is securely deleted or anonymized.

## 9. Your Rights

Depending on your jurisdiction, you may have the right to:
- Access the personal data we hold about you
- Request correction or deletion of your data
- Object to or restrict certain processing
- Withdraw consent for marketing at any time
- Lodge a complaint with your local data protection authority (e.g., the UK Information Commissioner's Office or the Irish Data Protection Commission)

To exercise any of these rights, contact us at outofthematrixsupport@gmail.com.

## 10. Children's Privacy

Our products and Site are intended for individuals 18 years of age or older. We do not knowingly collect personal data from minors. If we become aware that we have inadvertently collected data from a minor, we will delete it promptly.

## 11. Data Security

We implement reasonable technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.

## 12. Changes to This Policy

We may update this Privacy Policy periodically. Material changes will be reflected by updating the "Last Updated" date above.

## 13. Contact Us

For privacy-related inquiries or to exercise your data rights:

**Email:** outofthematrixsupport@gmail.com
**Registered Address:** R. M. Ross 2077, CP 2000, Rosario, Santa Fe, Argentina